

END FORCE-FEEDING
Demand the UK Government bans the imports of foie gras made by force-feeding ducks and geese
OUR VISION AND MISSION
Animal Equality’s vision is a world in which all animals are respected and protected.
Animal Equality is an international organisation working with society, governments, and companies to end cruelty to farmed animals.

OUR VALUES
As an animal protection organisation, we are guided by compassion, determination, and effectiveness.
Using these values to launch innovative projects and strategic campaigns, we work to expose and abolish the cruel practices of the animal agriculture industry.
Photo: Colombo Nicola / Shutterstock.com
OUR WORK
Our teams in the UK, Germany, Italy, Spain, Mexico, Brazil, USA, and India consist of highly qualified professionals with years of experience in undercover investigations, corporate campaigns, political outreach and the development of large-scale education programmes.


OUR COMMITMENT
With over ten years of experience in international campaigns, we are committed to saving as many animals as possible and to reducing the enormous suffering animals endure on factory farms. Our commitment to continually assessing the impact of our campaigns and programmes makes us increasingly efficient at saving lives.


Save Animals, Eat Plant‑Based
As a consumer, you hold the power to protect animals from the meat industry. Every plant-based meal saves animals from a life of misery in factory farms and slaughterhouses.
Our work
Animal Equality works strategically in four distinct areas to ensure progress for animals.
OUR CAMPAIGNS
Animal Equality uses a broad range of strategic campaigns to ensure all animals are treated with compassion.
Animal Equality by Numbers
The Voice of Our Supporters

When you witness the horror that really happens behind closed doors and slaughterhouses to farm animals all over the world, it’s impossible not to be affected by it and to realise that we have to do something drastic to stop it.
Joaquin Phoenix
Activist and actor, speaking at a protest with Animal Equality in London

Nothing prepares you for looking into the eyes of a mother pig whose life is to be impregnated and left in a cage until she’s slaughtered. I can’t imagine how awful it must be to be literally trapped and crushing your own babies and not be able to do anything about it.
Rooney Mara
Activist and actress, speaking about her experience inside a pig farm

Going into that foie gras farm gave me an insight, if only brief, into the lives of the brave activists who venture into factory farms and slaughterhouses to uncover all manner of animal abuses. I’m talking about the investigators who see the kinds of things I saw and feel the kind of pain I felt, and yet make the difficult decision to go back again day after day to do more.
Peter Egan
Activist and actor, speaking about his experience inside a foie gras farm
News
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Dead on arrival: Goats dragged, beaten, and slaughtered for meat
Undercover footage reveals goats dragged by their legs, thrown onto trucks, and nearly decapitated while conscious.
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Animal Equality investigation uncovers pigs bagged, stabbed and illegally slaughtered in India
In 2024, Animal Equality investigated pig farms, markets, and slaughter sites across four states in India. Our investigation found violations of animal protection laws at every site we visited.
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48 hours of protests target supermarket giant’s headquarters
For 48 hours, Animal Equality led several impactful protests in the Netherlands. Each targeted one of the world’s largest food retailers for delaying its animal welfare promises.
Blog
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From Puppy Farms to Factory Farms: The Fight for All Animals
Hi there, My name is Dr Marc Abraham OBE – although most people just call me ‘Marc the Vet’. I am a practicing veterinary surgeon, as well as an author, broadcaster, and passionate animal welfare campaigner. Over the years, I’ve been fortunate to have volunteered on many rescue projects all around the world – including…
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Your prescription
Hi there, My name is Dr Amir Khan. I’m a full-time GP, author, and TV personality. While my job is to care for humans, I’ve always been passionate about animals and nature too. What many don’t realise is just how closely human health is connected to the way we treat animals. And today, I want…
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2024 in photos: 10 moments that shaped history for animals
In 2024, Animal Equality exposed cruelty, changed laws, and held the animal agriculture industries accountable across eight countries – all thanks to your incredible support. Whether you’ve signed petitions, made a generous donation, shared our plant-based messages, or taken action through emailing politicians, everyone involved in our work played a vital role in driving this…