End ANIMAL ABUSE
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OUR VISION AND MISSION
Animal Equality’s vision is a world in which all animals are respected and protected.
Animal Equality is an international organisation working with society, governments and companies to end cruelty to farmed animals.
OUR VALUES
As an animal protection organisation, we are guided by compassion, determination and effectiveness.
Using these values to launch innovative projects and strategic campaigns, we work to expose and abolish the cruel practices of the animal agriculture industry.
Photo: Colombo Nicola / Shutterstock.com
OUR WORK
Our teams in the UK, Germany, Italy, Spain, Mexico, Brazil, USA and India consist of highly qualified professionals with years of experience in undercover investigations, corporate campaigns, political outreach and the development of large-scale education programmes.
OUR COMMITMENT
With over ten years of experience in international campaigns, we are committed to saving as many animals as possible and to reducing the enormous suffering animals endure on factory farms. Our commitment to continually assessing the impact of our campaigns and programmes makes us increasingly efficient at saving lives.
Left photo: Animal Equality
Right photo: Miriam Doerr Martin Frommherz / Shutterstock.com
Save Animals, Eat Plant‑Based
As a consumer, you hold the power to protect animals from the meat industry. Every plant-based meal saves animals from a life of misery in factory farms and slaughterhouses.
Our work
Animal Equality works strategically in four distinct areas to ensure progress for animals.
OUR CAMPAIGNS
Animal Equality uses a broad range of strategic campaigns to ensure all animals are treated with compassion.
Animal Equality by Numbers
The Voice of Our Supporters
When you witness the horror that really happens behind closed doors and slaughterhouses to farm animals all over the world, it’s impossible not to be affected by it and to realise that we have to do something drastic to stop it.
Joaquin Phoenix
Activist and actor, speaking at a protest with Animal Equality in London
Nothing prepares you for looking into the eyes of a mother pig whose life is to be impregnated and left in a cage until she’s slaughtered. I can’t imagine how awful it must be to be literally trapped and crushing your own babies and not be able to do anything about it.
Rooney Mara
Activist and actress, speaking about her experience inside a pig farm
Going into that foie gras farm gave me an insight, if only brief, into the lives of the brave activists who venture into factory farms and slaughterhouses to uncover all manner of animal abuses. I’m talking about the investigators who see the kinds of things I saw and feel the kind of pain I felt, and yet make the difficult decision to go back again day after day to do more.
Peter Egan
Activist and actor, speaking about his experience inside a foie gras farm
News
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New report sponsored by Animal Equality calls for urgent reform of enforcement framework for farmed animal legislation
Animal Equality is proud to sponsor the release of a new report by the Social Market Foundation (SMF), titled ‘Taking responsibility’, which investigates the systemic failures in the Government’s enforcement of farmed animal laws and provides a roadmap for a much-needed reform of the framework. Animals confined in farms will never live happy lives; they…
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Spain’s most notorious factory farm abuse case set for retrial after acquittal declared null and void
The Provincial Court of Murcia in Spain has overturned a previous judgement of two pig farmers involved in Spain’s most significant factory farm abuse scandal, ordering a retrial with a new magistrate. The farmers were previously not convicted, despite clear evidence of animal abuse taking place under their watch, and Animal Equality welcomes this latest…
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Footage reveals huge numbers of dead fish being removed from salmon farm hours before politicians arrive for ‘fact-finding tour’
Members of Scottish Parliament pre-arranged a visit with major Scottish salmon producer, Scottish Sea Farms, as part of a formal Parliamentary inquiry. But footage obtained by Animal Equality UK raises serious questions about the company’s commitment to honest representation of its practices. BBC One Scotland reports:
Blog
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The Red Tractor label: what does it really mean?
Most people will never see inside a farm or slaughterhouse, so when they have concerns about how animals are treated in order to produce the products they buy, they put their trust in others to tell them what is happening on those farms. For most consumers, this means putting trust in an assurance scheme. These…
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8 Farming practices you’d think are illegal, but are not in the UK
When you witness the horror that really happens behind closed doors and slaughterhouses to farm animals all over the world, it’s impossible not to be affected by it and to realise that we have to do something drastic to stop it. Joaquin Phoenix, actor and activist Because of the space they require, farms and slaughterhouses…
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Factory farming: everything you need to know
What comes to mind when you hear ‘factory farming’? Sadly, it’s as grim as it sounds. Factory farming is an industrial method of raising animals purely for human consumption, where maximising production and minimising costs override any regard for life. In this system, animals are reduced to mere commodities on an assembly line, trapped in…