2021 YEAR IN REVIEW
Animal Equality’s 15th anniversary was one of the biggest in our organisation’s history. We released groundbreaking investigations and important animal protection policies while achieving historic legal reforms as a result of our critical work for animals. We’ve included some of our highlights on this page.
KEY UNDERCOVER INVESTIGATIONS
Subway’s Historic Commitment to Chickens
After nearly two years of campaigning by Animal Equality and other members of the Open Wing Alliance, the world’s largest restaurant franchise, Subway, has pledged to improve chicken welfare in its supply chains by adopting the European Chicken Commitment (ECC). The ECC requires companies to implement a set of welfare standards for chickens raised for meat, including ending the use of chickens who have been selectively bred to grow to an unnaturally large size at an extremely fast rate, and who are particularly prone to painful injuries and heart attacks as a result. The lives of approximately 50 million chickens will be impacted by this work.
A Monumental Policy Achievement
In what was the most impactful cage-free policy ever secured, Animal Equality and a coalition of more than 75 non-profits persuaded Yum! Brands to adopt a global cage-free egg policy. Including popular chains KFC, Pizza Hut, and Taco Bell, this public commitment will affect nearly 50,000 locations in 150 countries, which is the largest number of locations ever impacted by a single cage-free policy. Most of these locations will transition by 2026, with a global target of completion by 2030. Yum! Brands also agreed to provide annual progress reporting to ensure transparency.
Stopping the Massacre of Male Chicks in the US
In an effort to draw attention to the widely unknown practice of male chick culling, Animal Equality launched a campaign in the United States to end the slaughter. Billions of birds across the globe face death on the day they are born simply because they are the ‘wrong’ sex and not profitable to the egg industry. The US is the second-largest egg-producing country in the world, killing around 300 million male chicks each year. Along with a petition, the campaign promotes the use of alternative technologies like in-ovo sexing which spare chickens unnecessary suffering.
A Step Close to a UK Foie Gras Ban
British TV actor and animal advocate Peter Egan and plant-based Michelin-starred French chef Alexis Gauthier joined Animal Equality to hand in over 225,000 signatures to the British government calling for a ban on the importation and sale of foie gras made by force-feeding ducks and geese.
Award-Winning International Campaign to Ban Wet Markets
Animal Equality received the 2020 #Campaign4Animals Award for the creativity and far-reaching impact of our campaign to ban the sale of live animals at markets. Our campaign was cited for its carefully curated strategy, resourcefulness, and ability to engage half a million people around the world to take action for animals.
THANK YOU FOR CREATING A BETTER WORLD FOR ANIMALS
The fight continues. Become a monthly donor today to help support our work for animals throughout the year and keep pushing progress forward.
Animal Equality is a registered UK charity (No: 1168309) and a Disability Confident Employer.