Animal Equality demands action for male chicks at Colosseum in Rome, Italy
The video message, broadcast on the face of the Colosseum – one of the world’s most symbolic landmarks – called on Ministers Francesco Lollobrigida, Orazio Schillaci, and Adolfo Urso to introduce the necessary measures to stop the slaughter of 34-36 million male chicks each year within the Italian egg industry.
Why are male chicks killed in the egg industry?
The egg industry breeds chickens for the purpose of egg production. However, because only female chickens lay eggs, the industry considers male chicks worthless – and thus they are discarded. Each year, between 34-36 million male chicks are killed within their first 24 hours of life in Italy. These chicks are either gassed or ground up alive, without being stunned, all because they do not produce eggs.
This practice is not unique to Italy; it occurs worldwide, including in the UK. Every year, millions of male chicks are born across the world, only to be met with painful deaths within hours of birth.
The Italian Government’s silence is costing millions of lives
In 2022, the Italian Parliament passed a landmark law that prohibits the killing of male chicks by 2026, following lobbying from Animal Equality. This was a victory, celebrated by Animal Equality and tens of thousands of animal lovers who supported us. However, the country’s Government has failed to enact the required measures to implement this ban, despite a deadline of 7th April 2024. As a result, the promised ban on the killing of male chicks by 2026 is now in jeopardy, letting down the public and thousands of male chicks killed every single day.
Among these essential measures still missing is the introduction of ovo-sexing technologies – a method that can identify the sex of embryos before they hatch, preventing the slaughter of male chicks. This technology would help companies avoid the unnecessary killing of male chicks, yet the Italian Government has allocated no funds to support its widespread adoption.

Our Italian team has worked tirelessly to hold those in power accountable. Despite their efforts, they have been met with silence.
Nevertheless, the team remains more determined than ever. Their latest bold action at the Colosseum garnered significant media attention, with coverage from Corriere.it – one of Italy’s leading news outlets – as well as various online platforms and radio stations. A special interview also aired on Rai News24, Italy’s prominent national news channel, during the influential ‘Basta la Salute’ segment.
This widespread media coverage is crucial in sparking national conversation. Across Italy, people will now be forced to confront the cruelty behind egg consumption – a cruel practice that, with the availability of plant-based alternatives like scrambled tofu, is completely unnecessary.
A global enforcement problem
Laws are just the beginning. Even when laws are passed, getting them practically implemented and then enforced is an uphill battle. Animal Equality remains hopeful that the ban on male chick killing will take effect by 2026 as promised. However, undercover investigations have exposed widespread illegal actions, even in the face of new laws. In Italy, we’ve repeatedly documented illegal cruelty; from workers hitting animals to animals being left in filth, surrounded by decaying corpses. In the UK, similar illegal cruelty exists – and it’s no surprise.
As highlighted in our UK Enforcement Problem Report, co-authored with The Animal Law Foundation, on average, fewer than 3% of the country’s 290,000 farms are inspected each year. Only half of complaints result in inspections, and a shocking 0.33% lead to prosecution. Without proper oversight, even the strongest laws won’t protect animals on the ground.
That’s why we’re pushing for a government-run farm licensing system, tougher penalties for animal abuse, and greater transparency to ensure stronger scrutiny and accountability on farms. And why we’re urging the Government to direct subsidies to a just transition away from animal farming entirely.
The UK has the potential to lead the way on this issue. If we succeed in securing these amendments, it could spark a global movement, inspiring countries like Italy and around the world to follow suit. But we need your support to make this happen.